Lawrence Lessig still beating himself up over Supreme Court loss

In an essay entitled How I Lost The Big One,  Lessig provides us all with a valuable learning experience from the time when he took Eldred vs. Ashcroft  to the Supreme Court and lost.  Logical arguments are not enough, people have to feel in their guts the importance of Free Culture, otherwise they won't lift a finger to defend it.  Logical arguments aren't going to overcome the inertia and power of the monopolies.  We've got to aim for people's hearts.

It is very painful to see our friend and hero Lawrence Lessig flagellating himself, however; I hope that he can leave this behind him, and help us take the fight into the future without carrying this weight upon his shoulders.